total marketing solution - Stagecoach

We have recently won the contract to provide graphic design, print and marketing services for Stagecoach Theatre Arts Schools. This worldwide organisation has over 600 franchises in the UK alone. We have been appointed to develop the brand and redesign all marketing media material, websites and e-marketing. In addition to this we will also be responsible for Sportscoach, a subsidiary brand that focuses on sport rather than the arts.

The centrepiece of our solution is a new online ordering website for all 600 franchisees which enables them to purchase marketing material online. The difference between this online purchasing solution and others is its versatility. We have built a system that allows you to personalise your artwork online, purchase mailing data and organise a mail-shot without having to liaise with multiple suppliers. Everything is automated, so when you press go, 7-9 days later the mail shot will be delivered, it really is that simple.

We have also been tasked with raising the profile of Stagecoach in Ireland with the objective of recruiting more franchisees. This is being accomplished through radio and newsprint advertising, targeted above and below the line marketing, direct mail and e-shot campaigns. This ongoing project is already attracting new franchisees.